We first mentioned Altitunes back in March 2004; Today, we learn of a variation of the DVD rental kiosk from down under (via The Cool Hunter):   REDROOM.   

Redroomdvd_people

The model is similar to Altitunes, with a few Netflix like features:

"The Red Room is a DVD rental
store come interactive library. Rather than prowling meters of shelves and
pacing back and forth along the aisles, Red Room DVD has created interactive
movie stations which are equipped with touch screens. The stations allows you to
browse the entire stores selection by new release or genre categories, locating
your exact search within seconds. Once located, you can watch the trailer,
access pictures and read critics reviews of your selected movie before you
choose to rent it. The DVD is then ejected from a dispensing podium into your
fingertips.

The firm charges daily rental fees — no ‘due’ or late fees, and movies can be rented for as little as 6 hours. The stations are open 24/7

If this concept catches on, expect to see theatre revenue decline even further.

via Trendwatching

>


Sources:

REDROOM

CHIC VIDEO STORE 
The Cool Hunter, Friday, 29 July 2005 
http://www.thecoolhunter.net/lifestyle/chic-video-store.php

Category: Film, Retail

Please use the comments to demonstrate your own ignorance, unfamiliarity with empirical data and lack of respect for scientific knowledge. Be sure to create straw men and argue against things I have neither said nor implied. If you could repeat previously discredited memes or steer the conversation into irrelevant, off topic discussions, it would be appreciated. Lastly, kindly forgo all civility in your discourse . . . you are, after all, anonymous.

2 Responses to “Another DVD Retail Strategy: Red Room”

  1. This is cute, but not as knock-your-socks off as McD’s Redbox.

    Redbox is McDonalds DVD version of a coke-machine.

    Now you can rent movies after finishing your Big Mac.

    Beta testing is going on right now in Houston.

    We’re looking at the Giant of Convinience penetrating a $15 billion dollar market, allowing customers who have to “eat anyways,” as one analyst put it, to rent a blockbuster for just $1 a day.

    I don’t know yet if one ripped the “red” part of the name off the other or if it’s just a coincidence…

    See more at Redbox.com.

    (And no, we have nothing to do with either Redbox or McDs — heck, the only thing I can stand at the latter is the Fish Filet).

  2. Richard says:

    http://www.2easyvending.com.au

    A similar store has just opened up at Rhodes.