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Freefall in LCD Prices

Posted By Barry Ritholtz On December 27, 2009 @ 7:30 pm In Economy,Technology,Television | Comments Disabled

So the old 27″ Sony TV — a 32″ CRT in the bedroom is — finally dying. Turn it on, and the screen goes on and off until its warmed up. I want to replace it with a bigger flat panel — I want 37″, the wife insists on smaller. Looks like 32″ will be the compromise.

I am torn between getting something really nice or a something that’s a really good deal. I am leaning towards the latter.  The TV [1] in the den is kickass — and I really don’t want to be tempted to watch anything other than late night TV before bedtime.

I started looking around for a replacement, and I was stunned at how much prices have freefallen. The NYT runs full page J&R [2] ads most days, and the discounts have been pretty deep.

Here’s what I scared up:

[3]Good (720p)

• Panasonic VIERA X1 Series TC-L32X1 [3] LCD HDTV ($400) (More info at Panasonic [4])

• Sony KDL-32L5000 [5] BRAVIA L-Series LCD Flat Panel HDTV ($449) (More info at Sony [6])

[5]Better (1080p):

• LG 32LH30 [7] LCD HDTV ($449)  (More info at LH [8])

• Sony KDL-32XBR9 [5] Class BRAVIA XBR9 Series LCD HDTV ($599) (More info at Sony [9])

Are there any better suggestions?

I’m leaning towards the cheap Panasonic VIERA X1 Series TC-L32X1 — a 2009 model that comes with an iPod doc — it turns the tv set into a audio system.

And since the Beatles box set forced me to upgrade to a nicer pair of front bookshelf speakers [10] in the den, I have two pretty good satellite speakers [11] to use with this in the bedroom.

Any preferences/suggestions/ideas?


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URL to article: http://www.ritholtz.com/blog/2009/12/freefall-in-lcd-prices/

URLs in this post:

[1] TV: http://www.pioneerelectronics.com/PUSA/Products/HomeEntertainment/PlasmaTVs+Monitors

[2] J&R: http://www.jr.com/category/video-tv/tv/

[3] Image: http://www.amazon.com/exec/obidos/ASIN/B001U3YK52/thebigpictu09-20

[4] Panasonic: http://www2.panasonic.com/consumer-electronics/shop/Televisions/All-VIERA-Flat-Panel-HDTVs/model.TC-L32X1.R_11002_7000000000000005702#tabsection

[5] KDL-32L5000: http://www.amazon.com/exec/obidos/ASIN/B001TKJ7XQ/thebigpictu09-20

[6] Sony: http://www.sonystyle.com/webapp/wcs/stores/servlet/ProductDisplay?catalogId=10551&storeId=10151&langId=-1&productId=8198552921665746294&XID=O:kdl%2032l5000:dg_tv_gglsrch

[7] 32LH30: http://www.amazon.com/exec/obidos/ASIN/B001V5J7OI/thebigpictu09-20

[8] LH: http://www.lge.com/us/tv-audio-video/televisions/LG-lcd-tv-32LH30.jsp

[9] Sony: http://www.sonystyle.com/webapp/wcs/stores/servlet/ProductDisplay?catalogId=10551&storeId=10151&langId=-1&productId=8198552921665746302

[10] bookshelf speakers: http://www.kef.com/GB/Loudspeakers/XQ/XQ10

[11] satellite speakers: http://www.kef.com/GB/SurroundSound/KHT/3005SEW

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