Versus:

Here’s the thing that makes life so interesting. The theory of evolution claims that only the strong shall survive. Maybe so…maybe so…But the theory of competition says just because their the strong doesn’t mean they cant get their ass’s kicked. Thats right. See what every long shot, come from behind underdog will tell you is this. The other guy may in fact be the favorite, the odds maybe stacked against you, fair enough. But what the odds don’t know is this isn’t a math test. This is a completely different kind of test. One where PASSION has a funny way of trumping logic. So before you step up to the starting line, before the whistle blows, and the clock starts ticking. Just remember out here the results don’t always add up. No matter what the stats may say, and the experts may think, and the commentators may have predicted, when the race is on all bets are off. Don’t be surprised if someone decides to flip the script and take a pass on yelling uncle. And then suddenly as the old saying goes, WE GOT OURSELVES A GAME!

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Category: Weekend

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7 Responses to “Versus Underdog Commercial”

  1. JasRas says:

    That’s a great commercial. It belongs in the locker room before every game.

  2. rauske says:

    Fun commercial. Two comments:

    –Maybe it’s just the soundtrack, but all of a sudden I have this urge to go back and watch Friday Night Lights.

    –The big game hunter is an underdog? Really?! Yeah, we’ll teach those cocky deer a thing or two about passion!

  3. cloyd42 says:

    Hate to be pedantic but one thought: the theory of evolution says nothing about strong and weak. It claims that the organism best adapted to its environment is most likely to thrive and achieve reproductive success. It’s actually far more interesting than a concept like the strong win.

  4. arthur.i says:

    The guy with the rifle? What is the thinking behind that…

  5. rjs0 says:

    ” The theory of evolution claims that only the strong shall survive.”

    let me clear up that misconception; evolution aka “survival of the fittest” has been misinterpreted to mean survival of the strongest, but what it really means is survival of those most fit to reproduce offspring…a better way to express it would be survival of the horniest…thus it is those neurological & hormonal & enzymatic (and hence genetic) characteristics that tend toward fucking and raising brood have selected out (by geometrically increasing against arithmetic environmental population controls) as the dominant characteristics of the population…

  6. RF says:

    I wouldn’t say pure media PR, but it is indeed laden with stereotypes and aims target group sensitivities insidiously well…

    Real sport success is understanding balance; creating a storm greater from a point within that is quieter… If an “Underdog” is capable of that, well then there you go, and yes, the math does apply; it always does, did you miss the subtle kick to the mathhead PR which is also a hugest falsehood-

    Underdog was a great cartoon, sweet polly pure bread was definitely worth saving from the likes of Simon bar Sinister, and that promo is nothing more than a plot to steal all the water from the Great Lakes….

    Hardly, but in it’s aim to motivate, it blatantly misses smelling to much like espn PR even though the strings are Comcast