John Gerzema: The post-crisis consumer

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By Barry Ritholtz - March 19th, 2011, 10:00AM

John Gerzema says there’s an upside to the recent financial crisis — the opportunity for positive change. Speaking at TEDxKC, he identifies four major cultural shifts driving new consumer behavior and shows how businesses are evolving to connect with thoughtful spending.

Record Aug 09, Posted Oct 09

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