This short film illustrates the power of words to radically change your message and your effect upon the world:

Created by RedSnappa (
Filmed/directed & edited by Seth Gardner
Music by Giles Lamb ‘One to One’

Homage to Historia de un letrero, The Story of a Sign by Alonso Alvarez Barreda
Music by: Giles Lamb
Filmed by
Director Seth Gardner

Category: Philosophy, Weekend

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8 Responses to “The Power of Words”

  1. CardinalRam says:


    The link showed only the following text:

    I did a quick search on YouTube, and found the video I think you wanted to embed:

    Beautiful! My wife teared up watching it….

  2. lunartop says:

    There are two things here, the benevolent stranger and the poignant rewording, that make this video so affecting. I wonder if the power of words would be any less well demonstrated if at the end the “blind” man got up, gave a wry smile while neatly side stepping a passing dog.

  3. That was weird — I fixed that above

  4. [...] Fee The Big Picture This entry was posted in Creativity. Bookmark the permalink. ← Sunday’s [...]

  5. Mike in Nola says:

    A much nicer example than Republicans calling “entitlements” that for which people have paid significant payroll taxes all their lives.

  6. KJ Foehr says:

    Superb ad!

    And it made me think:

    Words represent and communicate ideas.

    Ideas are bulletproof.

    And, “The pen is mightier than the sword.”

    So if words and ideas are more powerful than weapons, then why haven’t we found the right words to end war and hatred?

    And, I wonder,

    How will we ever win the War on Terrorism with bullets and bombs instead of words and ideas?

  7. The woman’s new message is one of marketing power but necessarily one of truth. If the truth were told, this would be the sign’s new message:

    “I only need spare change
    because my blindness empowers me to see a world
    without judgment, comparison or materiality.
    Therefore, I need less money than you.

    Spare yourself a mindless purchase and
    help a blind person buy the bare necessities of life.”

    Of course, this message would result in less money, not more, primarily because people would either not take the time to read it or they would think the blind guy is some arrogant philosopher-type and go about their meaningless financial pursuits.