Jaguar F-type Coupe R

February 11, 2014 6:00am by Barry Ritholtz

It has been nearly half a century since Jaguar built a sports car. The new F-type shows the iconic British car company is serious about rebuilding its reputation for sports cars. Bloomberg’s Matt Miller spoke to Jaguar Vice President Jeff Curry about how the car is already boosting demand for the brand.

Meet Jaguar’s First New Sports Car in 40 Years

Source: Bloomberg Feb. 11 2014

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