Posts filed under “Technology”
He’s creatively bankrupt. Recent studies show that few post and no one clicks through on likes, what’s a poor boy to do? Buy something with all that Wall Street money to deflect criticism as those prognosticating and investing miss the point. Steve Jobs is a hero not because he started the computer revolution, but because…Read More
Businesses can’t wait for drone rules to be issued by the FAA. They really can’t. Estimates on business drone usage are in the tens of thousands…and they’re overwhelming the FAA, which is still trying to come up with rules for flying them. Megan Hughes has more on the unregulated drone boom.
Source: Bloomberg Feb. 14 2014
Nice looking Hybrid Electric car: It could give Tesla a run for their money. ~~~ Caddy created a clever little commercial: Introducing the first ever Cadillac ELR. You work hard, you create your own luck and just gotta believe, that ANYTHING is possible. Learn more about the first ever Cadillac ELR See also Watch…Read More
From the author:
Evidence Facebook’s revenue is based on fake likes.
My first vid on the problem with Facebook: http://bit.ly/1dXudqY
I know first-hand that Facebook’s advertising model is deeply flawed. When I paid to promote my page I gained 80,000 followers in developing countries who didn’t care about Veritasium (but I wasn’t aware of this at the time). They drove my reach and engagement numbers down, basically rendering the page useless. I am not the only one who has experienced this. Rory Cellan-Jones had the same luck with Virtual Bagel.
The US Department of State spent $630,000 to acquire 2 million page likes and then realized only 2% were engaged. http://wapo.st/1glcyZo
I thought I would demonstrate that the same thing is still happening now by creating Virtual Cat (http://www.facebook.com/MyVirtualCat). I was surprised to discover something worse – false likes are coming from everywhere, including Canada, the US, the UK, and Australia. So even those carefully targeting their campaigns are likely being duped into spending real money on fake followers. Then when they try to reach their followers they have to pay again.
And it’s possible to be a victim of fake likes without even advertising. Pages that end up on Facebook’s “International Suggested Pages” are also easy targets for click-farms seeking to diversify their likes. http://tnw.co/NsflrC. Thanks to Henry, Grey, and Nessy for feedback on earlier drafts of this video.